I have Google Analytics GA4 set up to track user interactions. I have the GA4 code in the masterpage <head> section. It seems to be working, as I can view page usage for the last year.
However, it doesn't seem to be tracking search terms entered into the site. In Reports > Engagement > Events, I only have 7 event types listed (page_view, scroll, user_engagement, session_start, first_visit, click, and form_start). I don't have any search listings.
In the Admin section for a property, I have "Enhanced measurements" turned on with "Site search" as one of the measurements. In the "Show advanced settings" for Site search, I have the parameters search,q,s,highlight . We use these settings for top nav, side nav, and tripane layouts.
Is there something obvious I am missing for Google Analyics to track search terms that users enter into our sites? Do I need to specifically add some type of "search term" event? I thought the Admin > Enhanced measurement setting would automatically collect search term data.
I've spent hours reading forums and watching videos and can't seem to find an answer. Any help is greatly appreciated!
Thank you,
Lori
Google Analytics search terms
-
lhguillory
- Jr. Propeller Head
- Posts: 5
- Joined: Tue Sep 15, 2015 12:57 pm
Re: Google Analytics search terms
Same issue here.... Anyone find a workraround?
Re: Google Analytics search terms
Just adding another comment to boost this. Anyone find a workaround?
Re: Google Analytics search terms
I don't have any specific advice, but perhaps this page can offer some help. It runs through setting up GA4 (and I learnt a few things about how it works I hadn't realised before), then covers reports and finally other options if the generic search tracking doesn't work. No guarantees, but worth a read, in case, I think.
https://www.analyticsmania.com/post/tra ... ng-methods
https://www.analyticsmania.com/post/tra ... ng-methods